{"product_id":"history-of-brands-origins-of-consumer-markets-9780760395172","title":"History Of Brands: Origins Of Consumer Markets","description":"Discover the fascinating evolution of branding with Richard Shear s A History of Brands  In this comprehensive yet concise guide  Shear traces the origins and growth of some of the world s most recognizable brands  Through a Western cultural lens  he examines how branding has transitioned from simple logos and trademarks to complex systems of identity and meaning that connect with consumers on a global scale  In A History of Brands  you ll explore  Brand Origins  Learn about the early days of branding  from ancient symbols of ownership to the birth of modern trademarks  Iconic Brands  Discover the stories behind some of the most successful and influential brands in history  including their breakthroughs  challenges  and reinventions  Cultural Impact  Understand how brands reflect and shape cultural values  influencing everything from consumer behavior to global trends  Technological Shifts  Examine how advancements in technology from mass production to digital marketing have transformed the branding landscape  The Future of Brands  Gain insights into emerging trends and the future of branding in a rapidly changing world  A History of Brands is more than just a history book  it s an illuminating look at the forces that have shaped modern commerce and consumer culture  R","brand":"Grupo Penta","offers":[{"title":"Default Title","offer_id":48145961091320,"sku":"9780760395172","price":129900.0,"currency_code":"COP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0043\/3016\/0163\/files\/9780760395172.jpg?v=1774651431","url":"https:\/\/bukz.co\/products\/history-of-brands-origins-of-consumer-markets-9780760395172","provider":"Bukz","version":"1.0","type":"link"}